The life and times of Copywriter, Steve Taylor.
Holy crap this is awesome. It’s too bad the USPS would rather lay people off than look for creative solutions.
WHY THE FUCK HASN’T THIS HAPPENED YET??? This is possibly the best executed rebrand I have ever seen and I am simply awestruck by it. I can hardly contain myself!! It is designed by Matt Chase and you can find his description of the US Postal Service rebrand here.